Working with West Marketing we helped Jackel (part of the Mayborn Group) roll out their international e-commerce strategy.
Investors 3i set some ambitious sales targets to ensure that the Tommee Tippee brand becomes the number 1 in baby products.
We tackled this project by building a core e-commerce system which would integrate into their stock control system giving them a live online shop with up-to-the-minute stock levels and sales reporting. The system is set up to handle foreign languages, multi-currencies and multi-dispatch points allowing a quick and simple roll out across the globe, even at short notice.
The content management system lets Tommee Tippee manage the site on a day to day basis and includes such features as dynamic mailing list generation allowing highly personalised email marketing campaigns. The public-facing site handles gift voucher handling, order history, gift registry and website personalisation based on your children’s profiles.
We have launched in the UK, US, France and Japan with Spain, Germany and Italy in the pipeline.
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