Because of work we had previously done for them, the directors of e-learning start-up company Chapman Latimer, required a whole creative campaign putting together to launch their business. We started with their branding, then moved on to illustrating a town with a series of characters in various places of work.
Animating the characters in Flash brought the town to life which was used as the basis for their various e-learning modules.
We finished the campaign with a website that is used to demo their modules and provides a purchase point.